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Tech Bells And Whistles

tech and porn and a difficult mixEvery day we get calls to create websites with all the latest technology. It has to be compatible with this and has to do that on phones or tablets and browsers too. It's such a switch from the old days of technology and porn when the XXX industry was leading the charge in almost every way. It's been a long time since porn caused VHS to win out over the Betamax video tape format. These days porn vendors are scrambling to keep up with new technologies. Everything from games to video formats in ultra high def is driving porn vendors to invest in all new technologies on an almost constant basis. Even the media itself is not immune to the changes.

Porn Gets More Real Every Day

Consider this reality. In the last few years, we have seen the advent of mobile phones with high definition video technology built in and high-bandwidth mobile coverage to view it that has allowed everyone to take porn on the road and see it in all it's dripping wet glory anywhere. Now that technology is about to be wearable in the form of 360-degree videos and virtual reality headsets from Samsung and others. Users are about to enjoy an immersed reality of porn like never before.

Ultra High Def Is Everywhere

So this is where things take a huge leap onto the home big screen. By using devices like a Roku 4 or Chromcast, users are now able to get their high definition and (in the case of the Roku 4) ultra-high definition videos on their big-screen TVs from a multitude of sources. It's almost becoming common place for porn aficionados to do this at home now. Soon, though, the reality is that even mainstream users will have easy access to these capabilities and easy access to ultra high def media to play on it. That leaves porn vendors faced wth the reality that their catalogs need updating and so does the service they use to deliver it. Many will be clamoring to make these changes as soon as possible of being faced with getting left behind as used find their tech they want elsewhere.

Your Website Is Probably Out Of Date Too

Remember when is was all about the web? Well, now it's mostly about the mobile web. That means your website should be at least mobile compatible id not mobile enhanced as well. What does "mobile enhanced" mean? It means that when a mobile user comes to your site, they have an exceptional experience instead of a kludgy one that just barely passes Google's mobile compatibility test. Thier experience on those tiny little screens should be as compelling as your website, if not more so. Why? Because most of your customers are not using web browsers anymore. They're using phones and tablets 60% to 70% of the time. If you overlook that reality, you are missing one of the biggest opportunities you have. Your site should be up to date using HTML 5 and created to be responsive to all popular platforms automatically. You should know exactly how your site looks and behaves on every popular screen.

What To do To Keep Up

First of all, unless you have a team working on your website and media, admit that you cannot do this yourself. It's more than one person's full-time job to create and maintain these technologies for any reasonably busy company. You already have a full-time job at a company like that, and trying to save money under the delusion that you can do all this on your own is, well, delusional. Of course, we recommend you hire us to help you accomplish your tech goals. We can do it faster and cheaper than you can (isn't your time worth something?) and isolate you from having to learn a thousand new things you don't need or want to know. It's our job to know it and to use it best on your behalf. That's what we do every day, all day long.